No online booking
Clients who want to book at night or on a day off have no way to do it. They message a competitor who makes it easy.
Laurel Diary helps UK nail salons, tattoo studios and beauty businesses turn online searches into confirmed bookings.
Potential clients find you online first. When one of these gaps gets in the way, they book somewhere else.
Clients who want to book at night or on a day off have no way to do it. They message a competitor who makes it easy.
Without a clear, fast website, new clients have little reason to trust you before they have even seen your work.
A feed that went quiet weeks ago makes new clients wonder whether you are still open.
Ads get switched on, run briefly, then stop. Bookings arrive in a short burst and then dry up.
This is a quick self-check, not the real audit. Answer yes or no to see where you stand today.
This was a 7 question self-check. The full audit scores 23 criteria and shows exactly what is costing you bookings.
The free audit scores your business across 23 criteria, so you can see where clients are slipping away and what to fix first.
Start with the audit, then fix only what is holding you back.
Scored across 23 criteria, with a clear list of what is costing you bookings.
Built on Wix, custom coded, or connected to a Fresha or Booksy booking page, whichever suits your business.
Facebook and Instagram ads set up properly and managed, so they keep running after the first few days.
A simple plan for what to post and when, so your feed shows a business that is open and busy.
Clients book themselves at any hour and pay a deposit, which helps reduce no-shows.
Bring back clients who have not visited in a while with simple, friendly outreach.
Four clear steps, always in the same order.
I score your online presence across 23 criteria and we agree where to start.
I sort the biggest gaps first, such as your website, online booking and deposits.
Your ads and content go live, with booking ready to catch every enquiry.
We look at your confirmed bookings together and decide what to do next.
Pick a time that suits you, or send me a message.